Tod’s has launched its new boutique concept, the Sloane Apartment, designed by architect India Mahdavi, who has created a space that exudes warmth and welcome.
The graphic marble flooring is evocative of grand Italian palazzi, while rich velvet textures and elegant brass fittings further the sense of sophistication. A bar at the entrance provides an introduction to the new mood of the boutique, while furniture throughout, designed by Mahdavi, underscore the sense of being welcomed into a superlatively stylish home.
Shoes are displayed atop books on bookshelves, and on a huge mirrored coffee table, while handbags and other accessories are placed haphazardly on chairs or cubist shelves.
And Mahdavi has created an exclusive, limited edition of Gommino bags for the launch, with black and white leather contrasting with circular panels of coloured suede.
The Tod’s Sloane Apartment is open now at 35 Sloane Street, SW1X 9LP.